Black Americans have historically had a strained relationship with the U.S. healthcare system. Insufficient access to quality care and affordable medication, negative health outcomes, and inadequate cultural competency have defined healthcare delivery for People of Color for many years. How Black Americans view their own health, however, differs. To gain…

From Vision to Value, Creating Scalable Employee Resource Groups with Illianna Acosta by The New… Volunteer-led Employee Resource Groups aim to foster inclusion, belonging, and community among employees. An ERG with…podcasters.spotify.com Volunteer-led Employee Resource Groups aim to foster inclusion, belonging, and community among employees. An ERG with executive sponsorship, a clear vision, and shared values can increase employee engagement and be a vital component of a successful organization.

While the demise of cookies may have expedited the shift to zero-party data, consumer demand is driving its adoption. Privacy and personalization are key concerns for consumers, and zero-party data delivers both. Typically obtained through interactive experiences, opt-in forms, or consumer surveys, zero-party data comes directly from consumers. It can…

DEI and Executive Buy-In: Why Hiring and Multicultural Marketing Are At Risk with Dominique Dickson… Diversity, equity, and inclusion have been at the forefront of public consciousness since 2020. While these tenants…podcasters.spotify.com DEI doesn’t exist in a silo, however. It’s not a department or a destination — it’s a journey that winds through every aspect of an organization. It takes the total commitment of executive leadership for DEI to permeate an organization’s culture and show up in its practices, from hiring diverse…

The difference between organizations that implement diversity, equity and inclusion initiatives well and those that stumble is intentionality. Two years after the deaths of George Floyd and Breonna Taylor, people of color are still waiting to see systemic change economically, politically and socially. Companies and brands that employ millions…

The United States is facing a demographics crisis. Simply put, we’re getting old. The average American is ten years older than average Americans were in 1970. We’re aging as a nation because we’re not having babies at the replacement level of 2.1 children per couple. The ratio varies considerably by…

Minority small businesses are driving the U.S. economy, particularly women-owned firms. Forty percent of U.S. businesses are women-owned. Black women represent the fastest-growing segment of entrepreneurs, and there are over 2 million Latina-owned businesses in the country. Large corporations have become increasingly interested in supporting small businesses over the…

One in four adults in the United States lives with a disability. Yet, many aspects of society do not accommodate disabilities, and market research is no exception. When it comes to online surveys, people with disabilities are often left out of the conversation. …

Gun violence in the U.S. is an intractable problem. A steady stream of mass shootings and increasing homicide rates do not appear to be motivating politicians to enact meaningful gun control laws. The recently passed bipartisan Safer Communities Act does little to solve the problem. Its provisions are so weak…