ThinkNow Pulse: Consumer Confidence Rebounds As U.S. Economy Recovers

Household Income

Two-fifths (42%) of Americans report an improvement in household income in 2021, significantly more than a year ago, and the highest proportion seen in the past five years. Across key racial and ethnic segments, significantly more consumers reported an improvement in their income in 2021, highest among Non-Hispanic Whites and African Americans. Consumers reporting household income worsened is highest among minorities.

U.S. Economy

Compared with previous years, Americans are significantly more optimistic about the U.S. economy in 2022, driven primarily by Non-Hispanic Whites and Asians who report a significant increase in the belief that the economy will improve this year.

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ThinkNow is an award-winning technology driven cultural insights agency. #ThinkNowMRX

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